Considered to be one of the top Celebrity Bloggers on Youtube, Lionel B. has made a name for himself using TheLionelBShow. Covering trending topics and celebrity news, Lionel B. has worked hard to earn his platform. Making it on the world’s second-largest search engine is not easy, however, this week’s Featured Influencer was able to break into the world of Youtube with 90M views in less than 2 years.
After uploading a commentary of an altercation between Jay-Z and Offset, the Youtuber started seeing his subscriber count skyrocket. Lionel B. recalls the notifications alerting him that he had gained “30,000 followers in one month”. However, Lionel B. did not become the top Celebrity Blogger on Youtube from one viral video. It took time and consistency to get him where he is today. After his video of Jay-Z and Offset, he knew it was time to crank it up and continue posting. This wasn’t always an easy task. Lionel B. was homeless when we first started his Youtube channel, having to run to libraries and fast-food restaurants to upload videos, but he consistently put out exciting and relevant content. When Lionel B. shares these stories with other influencers today, they’re inspired by his commitment to his brand. This is how TheLionelBShow currently stands at 349,000 subscribers and 90 million views on Youtube with 180,000 followers on Instagram. With the fame and notoriety that comes from having a large following, Lionel B. learned the importance of monetization. He started learning about AdSense, a program run by Google that allows influencers and other publishers to monetize their profiles. The program will only cash out when you have earned $100, but for Lionel B.’s first Youtube check, he earned $13,000! Since then, the Celebrity Blogger has been able to amass over $300,000 in less than 2 years thanks to the video platform. He credits his success to being an entertainer, he knows the reason his following continues to tune in is because they like his stories and the way he relays information. This has opened many doors for the Youtuber that he would have never imagined and allowed him to pursue other aspirations.
Before turning his attention to Youtube, Lionel B. worked in music and has always held a passion for the craft. He is now releasing new music as he transitions from Celebrity Blogger to
Rapper. He admits the transition has been “strange”, but is enjoying his journey as he is meeting music legends like the Outlaws and Raz-B. He is currently releasing new music and creative videos! Don’t forget to check out his newest song, “Kick ‘Em Off (The Clubhouse Anthem)” on all platforms. His new video for the song “Shawty Go Low” featuring Tajla has been a major success for Lionel B.! After meeting the Australian singer on the Clubhouse app, Lionel B. has been getting “Shawty Go Low” on every major blog, radio station, and submitting to program directors. As he works on establishing himself as an artist, he also helps fellow musicians brand themselves on social media. Especially when it comes to trying out the newest apps.
Lionel B. is a huge advocate for the Clubhouse app! Clubhouse is an invitation-only audio-chat social networking app, where users are able to easily connect and chat with people who share similar interests. Lionel B. says that the best part about the app is that you can easily network with others by dropping an audio message that gets straight to the point! This is how he has been able to grow his brand as TheLionelBShow. Through the app, he has met industry professionals who have recognized his potential and want to work on building up his brand beyond digital media. Lionel B. is now working with the creators of major Netflix series in hopes of premiering a reality show!
Much is still underway for Lionel B. and New Celebrity can’t wait to see what is in store for the Youtube star. From releasing the next viral video, dropping the hottest track, featuring on Clubhouse, or even seeing him showing off Vintage cars on Netflix, Lionel B. has changed his life thanks to social media. He knows that through consistency and effort, anyone can be successful. He hopes to help other aspiring influencers gain the same opportunities he did.